Carlson Private Capital Partners is a private investment firm formed by the Carlson family, a family rooted in a legacy of entrepreneurship since 1938. CPC invests non-institutional, private, family capital in businesses with the potential to create sustainable long-term value. We provide flexible, patient equity capital and resources; allowing founders and management teams to focus on growing their businesses, supporting their communities and enhancing their legacies.
Carlson Private Capital, the third option
Our firm is fundamentally different than a traditional private equity firm. We represent a third option for owners and management teams who do not want to 1) sell to a competitor or 2) sell to private equity; limited by short-term investment horizons and institutional constraints. We know it takes time to build a great business — we invest from a committed, deeply aligned capital base with no outside pressure for liquidity.
What makes Carlson Private Capital unique
Our capital and our decisions have no expiration date. We are not constrained by a predetermined holding period. We are not driven by pressure to sell a great business prematurely to demonstrate success to institutional investors or ride the wave of fundraising cycles. We are committed to doing what is in the best long-term interest of the business.
Our investment team and the Carlson family come from family businesses; we appreciate the responsibilities and commitment to not only the business, but also the people and the communities. We define time in decades and in multi-generational terms and measure impact beyond quarterly financial statements. We have invested in, and built great businesses, we can operate with speed, certainty and creativity; applying a global network of resources to help our businesses grow and thrive for the long term.
Our mission is to enhance legacies and design careful, tailored solutions for business owners to facilitate the smooth transition of ownership and growth of the business. That means supporting employees and the communities they call home — not just completing a financial transaction.
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